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#CloudComputing: How To Boost Your Company Growth
The “Small Business, Big Technology” survey carried out by Deloitte reveled that SMBs which adopted the cloud have recorded on average a revenue growth of 26% compared to those still working with more traditional management methods.
Of businesses that responded, 1,316 companies were based in Europe and the United States. Different activity sectors have been solicited such as Finance, Health, Transport, Trade, Marketing, etc.
Cloud has become a key success element for EVERY business growth. It offers immediate benefits that improve the competitiveness of the company: reducing IT costs, securing processes, improving the company’s employee’s accessibility and many others. But it is mainly its good use that makes the difference.
The cloud can allow a business to:
- Transforming IT
- effectively manage business process,
- improve its organization and way of working,
- respond faster to changes in customer needs,
- energizing channels and communications,
- Easier design of new products and services.
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All these elements make it a valuable asset for an organization.
A powerful competitive tool
By choosing online solutions, not only big but even SMBs can reduce their costs and secure their data. They also improve their operational efficiency thanks to the time they can save on backup and recovery so they can focus on more critical projects for their business. 80% of companies say that cloud technology can enable them to evolve and grow faster.
- Cost reduction
A cloud service does not require any software installation. The decline in hardware investment and the reduction in IT maintenance costs are the first reason for choosing online applications for 42% of SMBs. Therefore business owners benefit from less expensive, regularly updated and flexible systems that can evolve according to the key events in any company’s life: evolution of computer equipment, increase in size or staff, an outdoor office, work from home etc.
- Process reliability
31% of organizations have also chosen cloud services for updates and security issues. Therefore, cloud service providers are investing heavily to protect and update their infrastructure. They provide important guarantees in terms of the reliability and availability of IT infrastructure so the organizations are free from major security concerns.
- A powerful information system
Today, few SMBs have to make their own software packages easily accessible to the majority of their employees. Online applications reverse this relationship. They can be operated at anytime, anywhere, by all authorized employees. The cloud also allows the creation of data structures and applications dedicated to specific profiles such as: commercial, technical, warehouse manager, maintenance manager.
A Valuable assistance for business growth
Changing the work habits or even the organization of SMBs, the cloud provides important and competitive advantages. It improves relationships both internally and externally, with customers or suppliers. The company gains operational efficiency and agility.
- Increased mobility
Improvement of mobile work for its employees remains the first reason to equip cloud solutions for 47% of organizations. Whether it’s for sales persons or employees who want to work from home, the opportunities available to your teams are more numerous, more comfortable, and even more efficient. The cloud mode allows to integrate a collaborative workspace, exchanges between collaborators are facilitated and accelerated, despite the distance. By meeting with a customer, a salesperson keeps a 360 ° vision and in real time on tariffs, stocks and delivery times. Facilitating the work in mobility allows the establishment of a more flexible and efficient organization for you and your collaborators.
- Decision-making process
Cloud management software provides organizations dashboards with real-time rich indicators with a clear view of inventory and order status, invoice and cash flow monitoring, gross margin, and more. All these data are constantly updated.
Thus business owners benefits from critical information which are all valuable aids to decision-making. Especially since this information is available and permanently accessible on different connected smart devices (tablets or phones), wherever it is, on the road or in a meeting.
- More flexible infrastructures and equipment
With cloud, your IT equipment gains mores adaptability and allows you to equip yourself more easily and without risk, in whatever development stage your company is. If your company expands, moves or relocate, you are ready and equipped.
The tools available in the Cloud offer a start-up company the possibility of acquiring, at an early stage, all the solutions needed to manage a business. For a growing business, the cloud provides the necessary flexibility to grow its business, its premises and its staff. 85% of companies surveyed with annual growth of more than 80% believe that cloud technologies allow them to grow faster.
Finally for a more mature company, using the cloud makes it possible to rationalize its equipment and fluidify exchanges within your organization. To reduce costs, there is also an organization adapted to the conquest of new markets.
An incentive in terms of innovation in your services and your organization
Thanks to the contributions of the cloud, organizations can set up new services bringing real added value. Data sharing encourages collaborative work, and customer relationship management is refined. The company innovates more easily and develops its collective intelligence.
- Establishment of collaborative platforms
A cloud enables the deployment of information sharing tools that are effective immediately. The account managers adjust their schedule and appointments online. Technical agents access their documentation and debrief their interventions from a distance. The transport services validate in real time their deliveries etc.
Collaborative platforms can thus be set up, promoting co-working and project development. Business process sourcing in the cloud not only helps to streamline and accelerate internal operations. For example, by using cloud-based applications (Softwareas-a-Service, or SaaS) also improves productivity and collaboration.
Let’s all get agree on the fact that in order to grow, companies need to get closer to their customers and find new ways to engage them. Because in this digital era customers have higher demands so businesses need to innovate by creating new products and services—or launching new business models in their current suite of products and services—to meet those demands. Fundamentally, cloud computing enables this innovation by helping companies to optimize, innovate and proliferate new value across four business value lenses!